POWERVR MBX SUPPORTS POLYBUMP TECHNOLOGY

Polybump Reduces Polygon Numbers In Real-Time 3D Graphics Enabling Increased Graphic Performance In Embedded Applications

 

 

                                                                        Images show Polybump running on PowerVR MBX

 

London, UK, April 2nd 2003: PowerVR - a division of Imagination Technologies - is pleased to announce that it will support Crytek's Polybump technology with the PowerVR MBX embedded core.

 

The combination of PowerVR MBX and Polybump can enable the high-end techniques found in the latest games titles, like real per-pixel lighting, even on embedded and mobile devices. Support for Polybump is featured in the PowerVR MBX SDK (Software Development Kit) available to PowerVR MBX licensees and third-party software developers.

 

PowerVR MBX is a unique graphics technology that enables modern 3D and video content on embedded platforms including amusement, car navigation / entertainment and mobile devices. PowerVR's unique tile based graphics cores offer scalability and performance with unparalleled memory efficiency and image quality. These cores, together with the PowerVR range of complementary IP cores for digital video and display management, provide a rich set of building blocks for emerging markets. PowerVR MBX technology is currently licensed to leading semiconductor manufacturers including Hitachi, Intel and Sharp and is also available for licensing from ARM for integration with ARM processor cores.

Polybump is a new technology developed by Crytek to enhance 3D-rendering quality without increasing the overhead in real-time rendering. Polybump offers huge benefits for real-time 3D games. It allows users to create and render an extremely low poly model using an ultra high poly model while displaying virtually no visible difference between the two. Polybump reduces polygon numbers in real-time 3D graphics and increases image quality by combining Polybump and self-shadowing technology.

 

Says John Metcalfe, VP Business Development, PowerVR: "PowerVR MBX and Polybump both apply advanced thinking about graphic rendering to enable the maximum graphics performance from any given system. PowerVR MBX's impressive capabilities are further enhanced by Polybump, enabling embedded devices, like mobile phones, to provide performance far above user expectations. Polybump, utilising PowerVR's DOT3 hardware bump mapping, enables high-end techniques like per-pixel lighting. This feature is available on all of our embedded cores - from MBX Lite to Pro."

 

Says Faruk Yerli, Chief Marketing Officer, Crytek: "PowerVR MBX already minimises power-consumption and memory requirements in an embedded system while providing a powerful feature set. Combined with our Polybump technology it offers the most efficient solution for high-performance mobile and embedded graphics. Polybump enables developers to mimic high-polygon models using only a small number of polygons and with the hardware capabilities of PowerVR MBX this will enable astonishing content, even on mobile devices."

 

See: www.polybump.com and www.powervr.com for more information on these technologies.

 

Editor's Notes

 

In this example a high complexity model has been reduced to fewer than 300 polygons. Per-pixel lighting is achieved using PowerVR MBX's hardware DOT3 bump mapping.

 

About Crytek

Crytek® is an interactive entertainment and real-time 3D-Technology development company located in Coburg, Germany. Crytek is dedicated to creating exceptionally high quality video games for the major platforms PC, PS2, XBOX and GC with their cutting edge 3D-Game-Technologies CryENGINE(tm) and Polybump(tm), which are available for licensing now.  Crytek's upcoming title Far Cry published by Ubi Soft is expected to be a huge release! http://www.crytek.com

 

About Imagination Technologies

Imagination Technologies Group plc is an international IP licensing company that develops, licenses and supplies market-leading graphics/video cores, real-time DSP-enabled multithreaded processors, communication and broadcast technologies for the consumer entertainment and PC markets. It supplies both licensable IP (Intellectual Property) and related advanced development tools to leading semiconductor and consumer electronics companies worldwide. Imagination Technologies Group plc has its corporate headquarters in the United Kingdom and is publicly traded on the London Stock Exchange (FTSE:IMG). See: www.imgtec.com.

 

About PowerVR

PowerVR - a division of Imagination Technologies - develops and markets the unique PowerVR graphics/video technology. Partners licensing the technology include Frontier Silicon, Hitachi, NEC, Sharp and STMicroelectronics. See: www.powervr.com.

 

Contact:

David Harold/Julia Horne             tel +44 (0)1923 260 511

PowerVR                                  fax +44 (0)1923 270 188

Imagination Technologies           email: david.harold@powervr.com

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